Use Anyword’s API for Better Content
Gen-AI Content Performance API
Integrate performance intelligence into your own AI agents and applications.
Use Anyword APIs to enrich prompts with brand and behavioral data, apply RAG strategies, and get predictive scoring.
Trusted by the World’s Leading Companies
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Introducing RLPF - Reinforcement learning from performance.
Using performance and brand voice RAG, Anyword enriches any prompt with high-performing A/B tested data, resulting in outputs that will work better for your specific goal, target audience and channel.
Predictive analytics
Know which AI generated output to use. Pass multiple AI generated variations to Anyword. Get instant predictions, based on a dataset of millions of AB tests, about each variation based on desired metric, target audience, and channel.
Learn from what worked in your live accounts.
Anyword connects to your marketing stack — CMS, CRM, and ad platforms — to pull in performance data that will power subsequent AI generations.
Anyword delivers world class accuracy in performance prediction
Anyword’s AI delivers industry-leading performance prediction—accurately determining which of two content variations will perform better based on audience, business goal, and channel—with 82% accuracy. In comparison, generic AI models like GPT-5 achieve only 52%.
Performance prediction accuracy
- 52% GPT-5 without Anyword
Public data doesn’t work
Only 2% better than random - 82% (and improving) GPT-5 with Anyword
Better content performance drives product adoption
Social Media
- Meta
- X (formerly Twitter)
- YouTube
- TikTok
Ads
- Meta ads
- LinkedIn ads
- X ads
- Google search
- Google display ads
- Programmatic ads
Website
- Homepage
- Product pages
- Landing pages
- Blog posts
- Category pages
- Help center articles
- FAQ pages
- Prospecting emails
- Nurture drips
- Promotional campaigns
- Cold outreach
- Onboarding sequences
- Retention emails
We no longer A/B test Anyword copy vs. original copy. Now, we just go with Anyword copy.
Demand Marketer, Fortune 500 cloud platform
AI Built For the Enterprise
Secure Access
Manage user permissions and control usage with enterprise-grade SSO, multi-factor authentication, and role-based access.
Data Privacy by Design
Your data is never used to train third-party models. Anyword’s proprietary generation engine is LLM-agnostic, ensuring full data isolation and total control over your IP.
Compliance & Certifications
Stay compliant with the highest global standards. Anyword meets SOC 2, ISO 27001, GDPR, and HIPAA requirements — ensuring your data and content are protected at every step.
Always-On Reliability
Built for scale with 99.9% uptime, global availability, and robust failover systems — so your workflows and AI-powered campaigns never miss a beat.
Why Marketing Teams Love Anyword
Compared to other programs I’ve tried, Anyword is more intuitive and easier to use. I love the scoring and integrated SEO tools. If you have a lot to produce, this helps streamline your approach.
Melissa Tyndall
Content Developer Manager
More intuitive
easy-to-use AI
Anyword's responsiveness, passion, and dedication has been amazing. It's a really special thing when you give feedback and you see it get implemented. Using Anyword to write ad copy, we were able to significantly reduce time writing without sacrificing performance, which our clients love.
Marissa Wehrer Maggio
Digital Advertising Analyst
33% faster
ad creation
We've received 23% more clicks for around the same cost per conversion. We are now deploying Anyword to all of our paid channels.
Christopher Ingrao
Senior Manager, Growth Marketing
23%
more clicks
Anyword makes ad copy creation so much easier! I can create multiple personas and add their specific pain points to adjust the content directly to those personas.
Jessica Amaral
Demand Gen Manager
Hyper- Personalized
ad copy creation at scale
"Anyword has helped us marry the data world and the creative world. We've used Anyword to analyze what we've been doing and create smarter content – and it's working! We went from an average of 2.5% to now seeing our emails achieve an 8% click-through rate. It's huge for us."
Freya Smale
Director, Marketing, Automotive
8%
click-through rate
Now I can optimize my SEO, social media, performance, and email content in one place. With performance scores to help me choose the text that will deliver the best results.
Diana Tataran
Founder
Boosted performance
across all channels
Deep Dive Into the World of AI in Marketing
Create a Buyer Persona in a Click
No need to spend hours developing your personas. Anyword’s AI can create any persona down to their pain points in a click.
Performance Writing 101: How to Apply Data & Analytics to Your Content
There are key moments in the content and campaign building process that are deeply enhanced by clear, performance based data.
Why Enterprises Need a Secure AI Platform
Explore the importance of secure AI for enterprises with Anyword. Delve into how robust security measures can protect sensitive data and enhance AI operations.
What enterprises need to know about adopting generative AI
Explore how generative AI works, what red flags enterprises need to consider, and how to evolve into an AI-ready enterprise.